Customer's need: CFS, a company that provides solutions in the Costa Rican electrical field, had the need to develop its brand in terms of essence and graphic guidelines, there was no unity in the visibility and discourse of its brand. Solutions Creation of a powerful brand book where it involves the whole concept of brand, essence and graphic guidelines taking into consideration the attributes and the scope of the brand. Development of the annual strategy of marketing and communication with its external and internal public of the company. Faithful accompaniment in all your communication efforts with all of their audiences.
- Customer: CFS